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This is a blog post I had written in response to Ask Women in Product series to the question: “ I am the first PM hire at a B2C startup, and I am also a first-time PM. What should I focus on in my first 30 / 60 / 90 days?“ Being the first Product Management…
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The video below is from a talk I presented at Product-Led Summit in 2018. It’s relevant for consumer and SaaS products but contains fundamental principles that are broadly applicable across various domains. https://player.vimeo.com/api/player.js
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I’ve conducted user interviews across all stages of the product. I like to define user interviews in 3 distinct types: Problem space, Solution space, the Usability/Experience Test. In the post below I talk about each type and provide some guiding questions. Stage 1: Problem Space Goal The goal of interviews in this stage is to…
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Template: Reporting experiment or project results Keeping track of the performance of an experiment or feature that you shipped, either in emails or an evolving document, is essential for maintaining stakeholder alignment and boosting your visibility as a product manager. This template is a guide for reporting on a completed project to colleagues that have…
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I’m launching a consumer mobile app in a non-traditional category, it lies somewhere between design, mindfulness and games. I wanted to build a set of short and long term retention benchmarks for the product which sent me on a long hunt for retention numbers for mobile apps. I’m coalescing them in this post for anyone…
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This is a blog post I had written in response to Ask Women in Product series to the question: “I really want to be promoted from PM to Senior PM. What do you think distinguishes these positions, and how can I best show my achievements to make my case?“ The transition from a Product Manager (PM)…